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Why it's so hard to #DeleteFacebook: Constant psychological boosts keep you hooked

  • Written by S. Shyam Sundar, Distinguished Professor of Communication & Co-Director of the Media Effects Research Laboratory, Pennsylvania State University
Why it's so hard to #DeleteFacebook: Constant psychological boosts keep you hookedYour finger may hover, but it's hard get rid of it once and for all.ymgerman/Shutterstock.com

Here we go again: another Facebook controversy, yet again violating our sense of privacy by letting others harvest our personal information. This flareup is a big one to be sure, leading some people to consider leaving Facebook altogether, but the company...

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