Many painful returns: Coping with crummy gifts
- Written by Deborah Y. Cohn, Associate Professor of Marketing, New York Institute of Technology
Gee, you shouldn't have.Happy Stock Photo/Shutterstock.comWhat happens to the gifts you get? I’m not talking about the ones that you really adore. I mean the rest of them – the ones you can’t or don’t want to use, or even hate.
The problem doesn’t end when you’ve awkwardly thanked someone and thrown away the...


