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LEE KUM KEE CELEBRATES ASIAN CUISINE AND CULTURE IN GLOBAL "FLAVORS THAT BIND" CAMPAIGN

Written by PR Newswire Asia - Metro Digital RSS

Beloved brand unveils new global brand positioning at Lunar New Year,highlighting the universal power of togetherness, tradition, and shared culinary experiences

HONG KONG, Jan. 22, 2025 /PRNewswire/ -- Iconic Asian culinary brand Lee Kum Kee today introduced its new brand positioning – "Enabling Superior Experiences through Asian Cuisine" &nd...

LEE KUM KEE CELEBRATES ASIAN CUISINE AND CULTURE IN GLOBAL "FLAVORS THAT BIND" CAMPAIGN

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