Keeping a streak alive can be strong motivation to stick with a chosen activity
- Written by Danny Weathers, Professor of Marketing, Clemson University
Neither rain, nor snow, nor sleet, nor hail shall keep a streaker from their self-appointed activity.janiecbros/E+ via Getty ImagesDick Coffee attended 781 consecutive University of Alabama football games. Meg Roh surfed through illness, storms and nightfall to maintain a seven-year daily surfing streak. Jon Sutherland ran at least 1 mile every...
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