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How Russia employs ‘hard soft power’ to influence overseas media and sow dissent and fear among foreign populations

  • Written by Catherine Luther, Professor of Journalism & Media, University of Tennessee
How Russia employs ‘hard soft power’ to influence overseas media and sow dissent and fear among foreign populationsInside the studio during an RT broadcast.Misha Friedman/Getty Images

Public diplomacy – the art of rallying a foreign audience behind a nation’s interests – used to be about attracting support through charm, values and cultural exports. It is what political scientist Joseph Nye first referred to as “soft power.”

But our...

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