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Men's Weekly


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The bizarre phenomenon of vacation surprise videos

  • Written by Jenna Drenten, Assistant Professor of Marketing, Loyola University Chicago
The bizarre phenomenon of vacation surprise videosSometimes the reaction doesn't go as planned.Lily & Chloe Official/YouTube

Parents have long surprised their kids with a family vacation.

However, the practice of parents recording their kids’ reactions – and then sharing them online – is a unique phenomenon of the social media age.

In the days after Christmas, you may have...

Read more: The bizarre phenomenon of vacation surprise videos

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