Recycling rates could rise significantly with this simple tweak
- Written by Karen Winterich, Professor of Marketing, Frank and Mary Smeal Research Fellow, Pennsylvania State University
Americans are not good recyclers. siam.pukkato/Shutterstock.comHave you ever thought about what happens to the empty Coke cans and food takeout containers you toss in your recycling bins?
Our research suggests that if you’re like most Americans, you’ve probably never considered this question. This was surprising to us given that, by...
Read more: Recycling rates could rise significantly with this simple tweak
