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Colorado ranchers and consumers can team up to make beef supply chains more sustainable

  • Written by Jordan Kraft Lambert, Director of Ag Innovation and Partnerships, College of Business, Colorado State University
Colorado ranchers and consumers can team up to make beef supply chains more sustainableBeef production provides a valuable contribution to human health while also impacting the natural environment.Brandee Gillham courtesy of the Colorado Department of Agriculture., CC BY

Cowboys guided a herd of longhorn cattle through downtown Denver to celebrate the opening of the annual National Western Stock Show on Jan. 8, 2026. As ranchers...

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