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Breast cancer awareness campaigns can do a better job supporting women who've received a stage 4 diagnosis, instead of focusing only on early detection and 'beating cancer'

  • Written by Rachel Kraus, Professor of Sociology, Ball State University
Breast cancer awareness campaigns can do a better job supporting women who've received a stage 4 diagnosis, instead of focusing only on early detection and 'beating cancer'Many women with metastatic breast cancer feel left out of annual 'Pinktober' awareness drives because these campaigns tend to focus on earlier, more curable stages of the disease.kali9/E+ via Getty Images

Since 1985, cancer-related nonprofits, along with pharmaceutical firms and other businesses, have sponsored an international campaign to observe...

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