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How lessons from childhood cancer care could improve adult cancer care

  • Written by Leonard L. Berry, University Distinguished Professor of Marketing, Mays Business School; Senior Fellow, Institute for Healthcare Improvement, Texas A&M University
How lessons from childhood cancer care could improve adult cancer careCancer care for adults could be improved if caregivers provided the empathy they provide to children, the authors suggest. ESB Professional/Shutterstock.com

A cancer diagnosis is a firestorm that turns lives upside down. It may not be life-ending, but it almost always is life-changing.

Few life experiences are crueler than childhood cancer, but this...

Read more: How lessons from childhood cancer care could improve adult cancer care

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