Most Americans don't realize what companies can predict from their data
- Written by Emilee Rader, Associate Professor of Media and Information, Michigan State University
What does your phone know about you?Rawpixel.com/Shutterstock.comSixty-seven percent of smartphone users rely on Google Maps to help them get to where they are going quickly and efficiently.
A major of feature of Google Maps is its ability to predict how long different navigation routes will take. That’s possible because the mobile phone of...
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