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Pixalate's H1 2023 APAC Market Trends Report For Mobile and Connected TV (CTV): 20% Invalid Traffic (IVT) Rate in APAC Across Google, Apple Mobile App Stores

  • Written by PR Newswire Asia - Metro Digital RSS
Pixalate's H1 2023 APAC Market Trends Report For Mobile and Connected TV (CTV): 20% Invalid Traffic (IVT) Rate in APAC Across Google, Apple Mobile App Stores

New research into the Asia-Pacific (APAC) region across the mobile and Connected TV (CTV) landscapes finds that Apple is the most popular mobile device while Samsung leads in CTV device market share

LONDON, Aug. 2, 2023 /PRNewswire/ -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV)...

Read more: Pixalate's H1 2023 APAC Market Trends Report For Mobile and Connected TV (CTV): 20% Invalid...